Search Engine Optimization (SEO) is the practice of improving the visibility and ranking of a website in search engine results pages (SERPs). It involves a combination of technical and creative tactics to make a website more attractive to search engines and improve its ranking for relevant keywords. Some common SEO tactics include optimizing the website's content, structure, and meta tags, building high-quality backlinks, and increasing the website's loading speed. The goal of SEO is to increase the quantity and quality of traffic to a website from search engines.
Here are some links with information on search engine optimization (SEO):
Moz - A comprehensive guide to SEO including definitions, techniques, and best practices. https://moz.com/learn/seo
Google - The official guide to SEO by Google. https://support.google.com/webmasters/answer/35291
Hubspot - A beginner's guide to SEO including the importance of keywords, meta descriptions, and link building. https://blog.hubspot.com/marketing/seo-guide
Search Engine Journal - A blog that covers all aspects of SEO and provides tips, strategies, and case studies. https://searchenginejournal.com/category/seo/
SEOBook - A site that provides tools and tutorials for optimizing websites for search engines. https://www.seobook.com/
Neil Patel - A blog that provides actionable tips and tactics for improving your website's SEO. https://neilpatel.com/topic/seo/
Ahrefs - A site that provides in-depth analysis of your website's backlink profile and search engine ranking data. https://ahrefs.com/
These resources can help you understand the basics of SEO and provide you with tips and strategies for improving your website's ranking on search engines.