(WAU) Weekly Active Users

Weekly Active Users (WAU) is a metric used in the technology and digital industries to measure the number of unique users who actively use a particular product, service, or platform on a weekly basis. It's a commonly used indicator of engagement and usage, and is often used to track the growth and success of a product or service over time. The metric can be used to measure the popularity and reach of various types of digital products, including mobile apps, websites, and online communities. By tracking the number of weekly active users, companies can gain insights into how their products are being used and identify areas for improvement to enhance the user experience.