The New York Stock Exchange (NYSE) is a stock exchange located in New York City, United States. It is the largest stock exchange in the world based on market capitalization. The NYSE is operated by Intercontinental Exchange (ICE), and it is home to many of the world's largest and most well-known companies, such as Apple, Microsoft, Coca-Cola, and others. The NYSE operates as an auction market, where buyers and sellers come together to trade stocks listed on the exchange. The prices of these stocks are determined by the supply and demand for the stock in the market. Trading on the NYSE typically takes place during regular business hours, although extended hours trading and electronic trading are also available.